TTAL takes Tobago to market in Barbados

Posted May 08, 2023

The Tobago Tourism Agency Limited (TTAL) will be teaming up with the Tobago Hotel and Tourism Association (THTA) to represent Tobago at Caribbean Travel Marketplace in Barbados from May 9-11, 2023, and promote regional connectivity to Tobago.

Caribbean Travel Marketplace (CTM) is a premier marketing event run by the Caribbean Hotel and Tourism Association (CHTA) that presents an opportunity to showcase the region’s traditional tourism offerings as well as new and improved products to international travel partners.

Beyond networking, the B2B (business to business) event, will provide key forecasts and trends specific to the Caribbean region, and help Tobago’s tourism authorities meet current travel demands.

Tobago’s representatives attending CTM will be TTAL’s Executive Chairman, Ms. Alicia Edwards, Board Director Ms. Avion Hercules, and Marketing Officer for Canada, US, Regional and Domestic, Ms. Andra Joefield. The Tobago Hotel and Tourism Association will be represented by their Vice Chairman, Ms. Maria Yip John.

The delegation will be also joined by Ms. Lisa Morales, Head of Sales at Caribbean Airlines (CAL) in joint efforts to raise awareness of the direct flight between Tobago and Barbados amongst the regional media and travel trade.

Alicia Edwards and Avion Hercules — TTAL Executive Chairman Ms. Alicia Edwards (left) and Director of Business Development and Investments on TTAL’s Board, Ms. Avion Hercules.

Tobago’s overseas marketing representatives for North America, Siren Communications, will be partnering with TTAL on the ground in Barbados to support activities both at CTM, and surrounding promotional engagements from May 08 to 14, 2023.